6 mins read
It’s an understatement to say that 2020 caught us at unawares. From the heart-wrenching Australian bushfires (which honestly seem like so far away now) to the life-stopping Covid-19 pandemic and destructive cyclones and blighting locust swarms in between, we can’t presume what all 2020 holds in store. Amidst all these calamities, most people are seeking […]
7 mins read
Every brand wants to come out as human to target its customers. Conveying emotions and invoking some, the brands of today want their customers to relate to them more and more.